Australian INfront

Posted by Justin Fox on 29th January 2010

11 years ago I wrote a Master Plan:
http://www.justinfox.com.au/tintin/me_plan.html

Attitude? Loads of it! The funny thing is that I still stand and live by most of the things I wrote in that plan today.

I still refuse to be a design slave. In some ways I feel like I’ve been there, done that with design and maybe commercial design work has finally killed the artist in me.

I still love meeting clients. I talk well and I know how to inspire confidence, it’s the middle part of the job that I hate the most. And usually, at the end of the job I feel used.

Lately I’ve been thinking about my future (lots). I figure that if I quit being a graphic designer my income stops. I’ve been looking for a way to create a business which lives on without me, something stable and easily sustainable, a bicycle shop perhaps, or to meet a money Buddha who will magically turn all my community projects (ie: passion projects) into money making projects.

More than ever I want to work for myself on my own projects and I'm coming to the realisation that graphic design was perhaps just a stepping stone for me. If I look back at my achievements, the marks I've made on the wall have not come from my graphic design skills but from the communities I've founded and nurtured.

INfront’s re-launch has been emotional for me and it’s been a huge start to my year. I’ve always wanted to run INfront with people. I’ve always wanted someone to take the reigns and treat INfront as their own and that’s exactly what Damien and Zann have done.

I’ve yet to find people to help me get over the line with my cycling community (www.bikesmoveus.com.au) as well as my automotive community (www.jdmstyletuning.com) but I’m sure they’re out there. Finding them is essential to the success of my revised master plan.

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