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Melbourne's Public Transport Identity Crisis

Melbourne's Public Transport Identity Crisis

posted by Michael Bojkowski on 02nd February 2010

Okay, I'm going to talk about Melbourne here for a sec for a few of reasons. Firstly it's where I was born and currently live. Secondly, according to estimations, Melbourne will over take Sydney to become Australia's most highly populated city in the next few decades. And thirdly because Melbourne seems to have gone rebrand crazy, as exemplified by recent changes to public transport in Melbourne town.

Public Transport, in Melbourne, is in free fall despite a recent flurry of announcements and swapping of contracts. There is simply not enough of it, although there seems to be more than enough...

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moniker
Joined: 08.02.10
Posts: 1

moniker

I'm with you about the money wasting... all this crap advertising about a system we're getting, like it or not, is definitely a huge part the enormous costs of travel... How about they stop wasting money on that Rubbish Anti Fare Evasion campaign too, and come up with a campaign to encourage people to use headphones on the trains/trams, there's only so much T-Pain-out-of-a-cheap-phone-speaker i can take! Public Transport Etiquette has totally gone out the window... aaargh

 

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